#Brand Hit or Miss

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10 months ago
Marketing

Why the best Christmas ad so far isn't really about Christmas

The JD Sports Christmas ad showcases the creativity of brands during the holiday season and is considered a hit.
The Christmas ad season is like the UK's Super Bowl, with major brands spending big on elaborate productions.
The JD Sports ad, called The Bag for Life, emphasizes the brand's role in British youth culture and everyday life. [ more ]
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